Associate Product Marketing Manager

Responsibilities

Support Go-to-Market Messaging & Positioning

Work with the marketing team to develop and support go-to-market strategies for partner-facing solutions

Create Partner Marketing Content

Help develop marketing materials and sales tools that partners can use to position and sell Reply offerings

Support Campaign Measurement & Analysis

Help track and understand how well partner marketing campaigns are working

Work effectively with product, operations, and partner teams to ensure marketing efforts are aligned and executed

Develop as a Marketing Professional

Minimum Requirements

Bachelor's degree in Marketing, Business Administration, Communications, Engineering, or related field (recent graduate or graduating soon)

Internship experience in marketing, product marketing, communications, or related field

Relevant coursework in marketing strategy, go-to-market, or product management

Familiarity with marketing tools and platforms (HubSpot, Google Analytics, Canva, basic data analysis)

Experience with or familiarity with Microsoft products (Azure, Office 365, Power Platform) or similar enterprise software

Personal experience with partner or channel programs (e.g., partner referral networks, affiliate programs, reseller models)

Comfort with data and analytics; interest in understanding campaign performance and customer behavior

Experience creating marketing content (blog posts, social media, email campaigns, presentations)

Exposure to AI tools (ChatGPT, Copilot, design tools) and interest in how they can support marketing work

Sales or customer-facing experience that gives you insight into how customers think about solutions