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Creative Lead, Brand Experience

See all open roles at caseware international inc.

Ghost-risk verdict

Some ghost-posting signals

  • open for 76 days (60–89 days is elevated risk)
  • 52 open roles at this company in 30 days (mass-hiring blitz)
  • no salary disclosed (correlates with ghost postings)

How we score ghost risk →

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About the role

What you will be doing:

Creative Leadership & Execution

Lead the development and delivery of high-quality creative across digital, campaigns, events, and brand initiatives

Ensure all creative outputs align with brand standards, messaging, and strategic objectives

Translate complex business and product concepts into compelling visual and narrative experiences

Act as a brand guardian and innovator, ensuring consistency while continuously evolving how we show up

AI-Driven Creative Innovation

Integrate AI tools into the creative workflow (generative design, content automation, ideation)

Identify opportunities to improve speed, scale, and personalization through AI

Stay ahead of emerging technologies and bring forward new ways of working

Data-Informed Creative Strategy

Leverage performance data, audience insights, and analytics to inform creative direction

Partner with the broader marketing organization to optimize creative effectiveness

Establish feedback loops to continuously improve creative based on results

Team & Workflow Management

Lead, mentor, and inspire a team of designers, producers, and external partners

Build a high-performing creative function that balances craft, speed, and scalability

Oversee intake, prioritization, and resource allocation across multiple stakeholders

Implement modern workflows that enable agility without compromising quality

Cross-Functional Collaboration

Partner closely with product marketing, brand, demand generation, and events teams

Act as a strategic advisor, not just an execution partner, in campaign and content planning

Ensure creative is integrated early in the go-to-market process

Creative Operations & Systems

Optimize tools, systems, and workflows that support creative production

Champion scalable design systems, templates, and asset management

Drive operational excellence across the creative function

What You Bring

8+ years of experience in creative services, design leadership, or creative operations

Proven ability to lead creative teams in a fast-paced, multi-stakeholder environment

Strong understanding of AI tools and their application in creative workflows

Experience using data and performance insights to guide creative decisions

A balance of strategic thinking and hands-on execution

Excellent communication and stakeholder management skills

What Sets You Apart

You see AI as an enabler of creativity, not a replacement

You are as comfortable discussing creative concepts as you are performance metrics

You bring a mindset of continuous improvement and experimentation

You understand how to scale creativity without sacrificing quality

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