Customer Marketing Manager

What You'll Do

Identify, manage, and develop customer reference and advocacy campaigns with enterprise and emerging companies that enable Veeva marketing to lead with customer success and value

Leverage a broad and appropriate mix of marketing programs (inclusive of event marketing, direct marketing, and digital marketing) to maximize awareness, relevancy, consideration, and adoption of Veeva solutions within strategic accounts

Orchestrate and lead regular check-ins for strategic customers with sales, strategy, and customer success to ensure account goals and plans remain on track, and discuss upcoming account requirements and modifications

Produce a portfolio of assets and deliverables appropriate to marketing plan requirements

Manage program execution against committed timelines and within budget; set appropriate success KPIs and track measurements to determine impact and ROI

Ensure appropriate communication and collaboration with key stakeholders from planning through to results across all customer advocacy programs

Cultivate long-term relationships with customers and colleagues in marketing, sales, and strategy

Requirements

Strong marketing experience in enterprise software

Exceptional project management skills with proven success in driving projects to completion

Experience working with customer to develop advocacy marketing materials that showcase real-world success and value across multiple channels (case studies, press releases, social media, events, etc.)

Passionate storyteller with the ability to understand industry challenges, trends, and technical concepts to turn them into compelling content

Proven ability to define, develop, and execute integrated marketing programs on time and within budget

Excellent English language/communications skills, both written and spoken

Ability to develop long-term business relationships with customers and sales teams

Strong desire to win as a team combined with the ability to work independently

Bachelor's degree in a relevant field

Flexibility to travel as required

Nice to Have

Life sciences industry relevant work experience

Demonstrable experience in managing and executing integrated marketing programs

Interviewing with Veeva

We value your time and believe in a transparent hiring process. Here is the process you can expect.

Follow the application process and submit your resume.

Within 3 days, you will receive a link to a personality assessment administered by a third party.

Once you complete the assessment, our team will review your full application package and follow up via email with our decision.

If moving to the interview stage, the process is as follows:

A conversation with the hiring manager

A practical case exercise

A final conversation with our group's Senior Leader.

Once all interviews are complete, the manager will be in touch with a final decision.

Perks & Benefits

Medical, dental, vision, and basic life insurance

Flexible PTO and company paid holidays

Retirement programs

1% charitable giving program

Compensation

Base pay: $75,000 - $135,000

The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.