Senior FX Product Manager - Hedging Conversion

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FX Senior Product Manager - Hedging conversion

Ebury Madrid Office - Hybrid: 4 days in the office, 1 day working from home per week

As Ebury scales globally, we are evolving from a delivery-led organisation into a platform-led product company - building shared foundations that allow teams to move faster, operate safely in regulated environments and deliver high-quality client experiences across channel

The Opportunity

We're looking for a Senior Product Manager to own one number: the share of Ebury's clients who convert into hedgers — and to build the journeys, workflows and decision tools that get them there.

Ebury has a real hedging business. Thousands of clients already hedge with us, they're our most valuable and stickiest, and Hedge works. The problem isn't proof of concept — it's rate. For every client who converts, several more carry the same currency exposure, would benefit from the same forward, and never get there.

Here's the honest reason why. Hedging isn't a product you sell; it's a conclusion a client reaches once they can see what their international business is actually exposed to. Today that seeing happens in a CPM's head and a spreadsheet, one client at a time. The client can't see their own exposure clearly, the CPM can't see it at scale, and so the conversation that should be obvious either happens late or never happens at all.

This role builds the layer that changes that: guided journeys and lifecycle workflows that carry a client from unaware exposure to a first hedge to a standing policy — and the decision tools that let both the client and their CPM understand the client's international business well enough to make the right call, not just the next call.

You'll sit at the intersection of product, data, and commercial, working closely with:

CPMs and Sales teams who convert clients today

Data and Analytics

Design and Engineering

Compliance and Risk

Clients directly

What you’ll do

You will own the end-to-end conversion journey into hedging, backed by a dedicated squad of developers, including:

Journeys & Lifecycle Workflows

The path from spot client → Hedge-active → policy client, and every drop-off point along it

Guided, staged journeys rather than one-off prompts: the right message, to the right client, at the moment their exposure is real to them

Triggered workflows off real events, a new currency pair, a large invoice, a rate move against them, a forward maturing

Understanding what separates the clients who convert from the ones who don't, and building for the difference

Decision Tools for Clients

Showing a client what their international business is actually exposed to, in their own numbers and their own currencies

Exposure views, scenario and impact modelling, MTM and forward comparisons a finance lead can act on without training

Turning "should I hedge?" into a question the client can answer for themselves, with confidence

Balancing honesty about risk against simplicity of decision, the goal is a well-made decision, not a sold one

Tooling for CPMs

Giving CPMs a portfolio-level view of client exposure, trades and performance, so they know who to talk to and what to say before the client asks

Surfacing the signals that make a conversation timely: unhedged exposure, changing trade patterns, policy lapses

Learning from the conversations that already convert clients, and productising them

Repeat Hedging & Policy

Turning a first hedge into a second and a third

Moving clients from ad-hoc trades onto a standing hedging policy they run every month

Statements, notifications and review moments that build the habit and prove the value after the fact

Experimentation & Measurement

A cadence of A/B tests across the journey, not a feature backlog

Reading results honestly, including the ones that kill your own ideas

Building the measurement so conversion, and what's driving it

What success looks like (12-18 months)

Spot-to-hedger conversion rate is measurably higher, and you can attribute the lift

A meaningful share of new hedgers convert through product journeys rather than a CPM conversation

CPMs work from exposure signals in a tool instead of instinct and spreadsheets, and cover more clients as a result

Clients can articulate their own FX exposure — and clients who hedge once come back without being called

More hedgers move onto hedging policies rather than trading ad hoc

Product — not people — becomes the primary driver of hedging conversion

What makes this role hard

You're changing behaviour, not shipping features. The instrument already exists and works; the reason more clients don't use it is understanding, trust and habit.

It's a two-sided problem. Clients and CPMs need different views of the same truth, and building for one badly makes the other worse but the CPMs must know what the client can see to have consultative conversations

The baseline isn't zero. There's an existing business and an existing way of converting clients, you have to improve on it without disrupting it.

Exposure is genuinely hard to model. Client data is incomplete, trade history is a proxy for intent, and being confidently wrong about someone's exposure destroys trust instantly.

You're helping non-experts make decisions with real financial consequences. Oversimplify and you mislead; don't simplify and nobody acts.

You'll navigate real-world complexity: regional and regulatory nuance, credit and margin implications, and client segments with genuinely different needs.

Who we are looking for

Prior FX or hedging experience is a plus, not a requirement. We're looking for someone who can move a hard conversion number in a complex, regulated environment — with strong agency, sharp analytical instincts, and a real feel for why people do and don't act.

Must-have

4+ years of product management experience, including at least one role owning conversion, adoption or engagement outcomes end-to-end

Strong analytics and experimentation skills — funnel analysis, cohort and retention analysis, designing and interpreting A/B tests

Experience designing lifecycle journeys or triggered workflows, and the messaging that carries them

Fluent English (daily collaboration with global commercial, tech and Legal/Compliance/Risk stakeholders)

Nice-to-have

Familiarity with foreign exchange, hedging or other asset classes

Experience in fintech or regulated financial products

Experience building internal or advisor-facing tooling alongside client-facing product

Localisation awareness

Core Capabilities

Strong Product Fundamentals — breaks down ambiguous problems into clear product opportunities; comfortable working across UX, data and operations; focused on outcomes, not just delivery.

Funnel & Journey Thinking — instinctively looks for where clients fall out and why; designs staged journeys rather than isolated features; sizes the opportunity before designing the fix.

Two-Sided Design — builds for clients and the internal teams serving them at once; understands the trade-offs between automation and human judgement.

Behavioural Instinct — thinks in triggers, incentives and habit loops; understands that conversion is earned, not shipped.

Analytical Depth — partners with Data rather than outsourcing the thinking; can build the exposure and funnel view themselves and defend it.

Commercial Awareness — understands how product decisions land in revenue and margin; prioritises on business impact, not just user feedback.

High Agency & Pragmatism — comfortable operating in under-defined environments; bias to action; doesn't wait for perfect structure.

Deep Customer Curiosity — regularly speaks to clients and CPMs; uses it to inform decisions, not just validate them.

Why Ebury?

Competitive Starting Salary with an annual discretionary bonus that truly rewards your performance from day one.

Dedicated Mentorship: Learn directly from experienced managers who are invested in your success.

Cutting-Edge Technology: Leverage state-of-the-art tailor made tools and systems that enable you to perform at your best.

Clear, Accelerated Career Progression: Defined pathways to leadership and specialist roles within Ebury.