The Hollywood Reporter: Associate Manager, Creative Strategy

The Hollywood Reporter (THR) is seeking an Associate Manager, Creative Strategy to support the development of cross-platform marketing programs that drive revenue growth and align with THR’s editorial voice, premium positioning, and brand objectives.

This role sits at the intersection of creativity, storytelling, and execution, helping bring advertiser programs to life across THR’s digital, social, video, print, and experiential platforms. The Associate Manager, Creative Strategy will play a key role in developing custom proposals, strategic sales materials, and integrated marketing initiatives for both proactive opportunities and incoming RFPs.

The ideal candidate is a strong creative thinker and polished communicator with experience building marketing narratives within a fast-paced media, entertainment, or agency environment. This person should be highly collaborative, detail-oriented, and comfortable managing multiple concurrent projects while working cross-functionally with teams across the organization.

Responsibilities

Support the development of integrated marketing strategies and custom programs for advertisers across THR platforms

Contribute to brainstorms and help shape creative, insight-driven ideas for prospective and existing clients

Develop compelling proposal materials, pitch decks, and sales narratives that clearly communicate THR’s value proposition and premium audience

Partner closely with internal teams including Sales, Editorial, Video, Account Management, PR, Research, Design, and Events to develop cohesive marketing programs

Assist in the execution and project management of sold campaigns, helping ensure timelines, deliverables, and internal coordination remain on track

Help develop proactive marketing packages, category narratives, and advertiser-facing materials that support strategic outreach efforts

Collaborate with design and research teams to source supporting assets, audience insights, and presentation materials

Maintain a strong understanding of entertainment, media, cultural, and advertiser trends to inform creative thinking and proposal development

Support internal knowledge-sharing by helping organize marketing materials, case studies, and sales resources

Qualifications

At least 3–6 years of experience in publishing, media, agency marketing, entertainment, or digital media

Strong creative writing and storytelling skills with the ability to craft polished marketing materials and presentations

Experience contributing to integrated marketing campaigns, custom content initiatives, and advertiser proposals

Excellent presentation and communication skills with proficiency in Keynote, PowerPoint, and Excel

Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced environment

Collaborative, proactive, and solutions-oriented mindset

Passion for entertainment, media, and The Hollywood Reporter brand

Ability to think strategically while maintaining strong attention to detail

Comfortable working across multiple stakeholders and balancing creative development with executional follow-through

As THR values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

A good faith estimate of the salary range is $85K - $95k upon hire. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits.

PMC is committed to the health and wellness of our employees. As part of our company-wide rollout of PMC’s paid healthcare plan, for this role the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).

It’s all About You…

PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family. PMC also offers Flexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short & Long Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meet employee’s needs, we are currently launching a new Flexible Vacation Policy.

About The Hollywood Reporter

The Hollywood Reporter provides unparalleled access to and intelligence about the business of the entertainment industry, as well as the people and the culture behind it. THR is an urgent and timely blend of rigorous breaking news, analysis, investigative reporting, insightful features, as well as lively design and elegant, creative photography across multiple platforms — a high-octane 24/7 website, a luxurious weekly print magazine, video series, podcasts, exclusive events and robust social media accounts. THR sets the entertainment agenda, elevating and broadening the style and substance of the Hollywood conversation

About Penske Media Corporation (PMC)

Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate monthly audience of more than 500 million people.

Since 2004, PMC has been a pioneer in digital media and live events, reaching audiences across all screens. PMC’s journalists and creators deliver the most comprehensive, ambitious, and courageous daily news coverage in their respective industries.

Our Portfolio

Iconic Editorial Brands (PMX): Variety, Rolling Stone, The Verge, Billboard, The Hollywood Reporter, WWD, SHE Media, Robb Report, Deadline, Eater, Sportico, ARTnews, Fairchild Media, VIBE, IndieWire, SB Nation, ARTFORUM, POPSUGAR, Gold Derby, BEAUTY INC, Art in America, Punch, The Dodo , and more.

Cultural & Live Events: The Golden Globes, SXSW, Academy of Country Music Awards (ACMs), Billboard Music Awards (BBMAs), Dick Clark's New Year’s Rockin’ Eve, SXSW London, American Music Awards (AMAs), and Latin Music Week.

Data & Analytics: Luminate , the premier music and entertainment data and analytics company.

Global Footprint

PMC and its subsidiaries are co-headquartered in New York and Los Angeles , with additional offices spanning 14 countries worldwide.

Want to learn more? Visit www.PMC.com to explore our complete portfolio.