Vice President of Specialty Oncology, Franchise Leader

CareDx, Inc. is a leading precision medicine solutions company focused on the discovery, development, and commercialization of clinically differentiated, high-value healthcare solutions for transplant patients and caregivers. CareDx offers products, testing services, and digital healthcare solutions along the pre- and post-transplant patient journey, and is the leading provider of genomics-based information for transplant patients.

The VP of Specialty Oncology role serves as the Franchise Leader for NavDx across Head & Neck, GI, and Gynecologic cancers, with full accountability for strategy, brand marketing, market shaping, and pipeline. This leader owns the commercial and medical education ecosystem for NavDx, driving adoption, clinical integration, and long-term franchise value, while orchestrating upstream marketing (product lifecycle management, indication expansion), downstream marketing (brand strategy, targeting, messaging, selling directions), Medical Education, KOL engagement.

Core Accountabilities

Franchise Strategy & P&L Ownership

Own the integrated franchise strategy across HPV-driven cancers aligned to long-term growth

Accountable for volume, revenue, and market share performance

Translate clinical evidence and market insights into strategic priorities and investments

Shape lifecycle expansion, new indications, and guideline inclusion strategies

Market Shaping & Disease Leadership

Lead market shaping strategies to redefine standards of care in surveillance and MRD monitoring

Partner with Medical Affairs to develop evidence generation and publication strategy that supports guideline inclusion, clinical adoption and payer coverage

Establish NavDx as the reference standard across academic and community settings

Upstream Marketing Leadership

Lead indication strategy, value proposition, and positioning by tumor type

Align evidence generation priorities with Medical Affairs and R&D

Ensure strategy is grounded in unmet clinical need and differentiated value

Downstream Marketing & Activation

Lead downstream marketing teams responsible for campaigns, congress strategy, and field enablement

Ensure translation of strategy into field-ready programs that accelerate adoption

Medical Education Leadership & Thought Leader Engagement

Provide strategic leadership to Medical Education teams

Ensure compliant, high-impact engagement with multidisciplinary care teams and thought leaders

Field Team Direction

Translate franchise strategy into field team priorities and targeting

Partner with Sales, Training & Operations to ensure world-class sales execution and management cadence

Partner with Operations and Finance to deliver forecasting, demand planning, and performance insights

Cross-Functional Leadership

Act as single point of accountability for franchise alignment across functions

Drive disciplined execution through data-driven decision making

Represent the franchise in executive and strategic planning forums

Qualifications & Experience

Advanced degree preferred (MBA, PhD, PharmD, MD)

12+ years in oncology, molecular diagnostics, or biopharma

Proven franchise or portfolio leadership experience inclusive of brand marketing/management leadership

Deep experience across upstream/downstream marketing and medical collaboration

Strong matrix leadership and influence skills

Led multiple product/indication launches as a Commercial lead

Extensive experience developing and leading Market Shaping activities

Extensive experience working with Medical Affairs on clinical trials, evidence generation and publications

Leadership Characteristics

Enterprise mindset with full accountability

Strategic clarity combined with operational rigor

Collaborative leader with credibility across Sales and Medical

High integrity with strong compliance orientation

Additional Details

Every individual at CareDx has a direct impact on our collective mission to improve the lives of organ transplant patients worldwide. We believe in taking great care of our people, so they take even greater care of our patients.

Our competitive Total Rewards package for US Employees includes:

Competitive base salary and incentive compensation

Health and welfare benefits, including a gym reimbursement program

401(k) savings plan match

Employee Stock Purchase Plan

Pre-tax commuter benefits

And more!

Please refer to our page to view detailed benefits at  https://caredx.com/company/careers

In addition, we have a Living Donor Employee Recovery Policy that allows up to 30 days of paid leave annually to a full-time employee who makes the selfless act of donating an organ or bone marrow.

With products that are making a difference in the lives of transplant patients today and a promising pipeline for the future, it’s an exciting time to be part of the CareDx team. Join us in partnering with transplant patients to transform our future together.

CareDx, Inc. is an Equal Opportunity Employer-vets/disabled, and participates in the E-Verify program. By proceeding with our application and submitting your information, you acknowledge that you have read our U.S. Personnel Privacy Notice and consent to receive email communication from CareDx. Certain jurisdictions require notice of how we use and protect your personal information. For more information, please read our Privacy Policy

The U.S. EEO posters are available here .

Note: We do not accept resumes from headhunters, placement agencies, or other suppliers that have not signed a formal agreement with us.

#LI-Remote

This is the anticipated base salary range for candidates who will work in Brisbane, California. The final salary offered to a successful candidate will be dependent on several factors that may include, but are not limited to, the type and length of experience within the job, the type and length of experience within the industry, education, etc. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives and restricted stock units. CareDx is a multi-state employer, and this salary range may not reflect positions that work in other states.

San Francisco Bay Area Roles

$330,000 , $375,000 USD