EMEA Marketing Manager
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About the role
What You’ll Do
Execute and optimise regional demand generation programmes across EMEA that drive pipeline for the direct sales organisation.
Deliver integrated campaigns, including:
Webinars
Digital marketing campaigns
Account-based marketing initiatives
Executive roundtables
Sponsored and owned events
Industry conferences
Develop and manage partner marketing programmes that enable existing and new partners to generate demand and accelerate pipeline.
Create and support partner marketing initiatives, including:
Co-marketing campaigns
Partner activations
Enablement resources
Campaign toolkits
Marketing collateral
Joint go-to-market initiatives
Measure, analyse, and optimise campaign performance, pipeline contribution, and marketing ROI.
Provide regular reporting and recommendations to improve programme effectiveness and conversion across the funnel.
Collaborate closely with EMEA Sales, Channel, Business Development, and Global Marketing teams to align marketing plans with regional priorities.
Coordinate campaign execution across internal teams and external partners to maximise business impact.
Manage external agencies, event partners, and marketing suppliers to ensure programmes are delivered on time, within budget, and to a high standard.
What You’ll Bring
Bachelor’s degree in Marketing or a related field, or equivalent professional experience.
3–4 years of proven B2B SaaS marketing experience.
Experience in partner, channel, or field marketing is highly desirable.
Strong execution mindset with excellent project management skills.
Ability to manage multiple programmes simultaneously in a fast-paced environment.
Working knowledge of relevant AI tools that support:
Day-to-day marketing activities
Campaign delivery
Execution efficiency
Creative development
Campaign performance improvement
Hands-on experience with enterprise marketing software, including Salesforce, Pardot, or similar platforms.
Data-driven approach with the ability to:
Define, track, and report on ROI
Analyse campaign performance
Translate insights into practical recommendations
Excellent communication skills.
Confidence working cross-functionally with:
Sales
Product
Central marketing
External partners
Vendors
Agencies
What Success Looks Like
You are proactive, adaptable, and comfortable taking ownership of programmes from planning through execution.
You thrive in a fast-paced B2B technology environment.
You enjoy working collaboratively with regional sales, channel, and cross-functional teams.
You are motivated by measurable impact and focused on shared business outcomes.
You are comfortable using evolving marketing technologies, including AI-powered tools.
You are excited to broaden your scope across regional demand generation and partner marketing.
What We Offer
You’ll have the opportunity to contribute to meaningful work that supports trust, security, and innovation in the digital economy.
You’ll join a collaborative team where your ideas, ownership, and impact matter.
We are an equal opportunity employer, we celebrate diversity and are committed to creating an inclusive environment for all employees.
We offer multiple on-the-job learning opportunitties and a clear career path.
You'll receive a competitive salary and comprehensive benefits package.
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